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Experts In Building High-Performance Salesforces

Sales Architects® helps its clients develop processes to hire the right salespeople, effectively onboard them and align their sales activities with business objectives

Using our proprietary sales architecture® methodology, we help our clients migrate from being “people-based” to “process-based” resulting in explosive, profitable growth.


Sales Architects is a non-traditional business consulting firm. We specialize in sales, marketing, and sales management with the fundamental goal of helping you win more deals at the prices you want! The way we do that is by rolling up our sleeves and working side-by-side with our clients to ensure goals are met. Our clients feel that we are part of their team because we are. No fluff stuff here! When clients contract with us, they expect success and so do we. Nothing less is acceptable

Indicators That Sales Architects Can Help You…

  • Sales opportunities languish in the pipeline and rarely come to closure.
  • Winning business is a one-time occurrence, not repetitive events.
  • Sales pipelines are sales pipedreams.
  • Every sales opportunity comes down to a price war… and you lose even when you win.
  • Your quest is to hire great salespeople, rather than the right ones with the potential to be great on your sales team.
  • It takes forever to determine if your new salesperson is going to be successful
  • The sales compensation plan isn’t yielding the desired results.
  • You have plenty of sales activity data, but not decisional metrics to drive revenue.

Sales Differentiation


"19 Powerful Strategies to Win More Deals at the Prices You Want"

by Lee. B. Salz

“If we don’t drop our price, we will lose the deal.”

That’s the desperate cry from salespeople as they try to win deals in competitive marketplaces. While the easy answer is to lower the price, the company sacrifices margin—often times unnecessarily.

To win deals at the prices you want, the strategy needed is differentiation. Most executives think marketing is the sole source of differentiation. But what about the sales function of the company? This commonly neglected differentiation opportunity provides a multitude of ways to stand out from the competition. This ground-breaking book teaches you how to develop those strategies.

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Thought Leadership

How to be different in ​how you sell, not just what you sell

Salespeople have an opportunity to create meaningful differentiation in the ways in which they sell.

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How a costly sales mirage tricks executives

To avoid the sales mirage cycle and countless dollars (and selling time) being wasted, executives need to conduct their own product analysis rather than taking the sales perspective as gospel.

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Think your competition is tough? Try selling against a beloved mouse!

It’s one thing for you to see a difference, but it’s another for your buyer to see it through their eyes.

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Frustrated buyers demand change from salespeople

Are you contributing to buyer frustration?

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Are salespeople about to become extinct?

There are many salespeople who will not adapt to their new selling environment. Those salespeople will most certainly be run out of the profession.

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Two words guaranteed to turn buyers OFF

The words salespeople use, and don’t use, differentiate them.

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The Sales Management Challenge

Should Salespeople Be Included in Annual Employee Performance Reviews?

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